What We Do

Responsive (or adaptive) design is pretty simple. It means your website should ‘respond’ to the device that the visitor is using and adapt to the screen, so the visitor can actually use the site. It does not mean that your website should look the same on a desktop PC, tablet or smartphone. In fact, if you are viewing this site on a desktop PC, simply resize the window and make it very narrow. You will see how the layout responds to the size of the browser. You don’t need versions of your website — desktop and mobile. You need one well-planned, well-designed website.

A successful website design is focused on creating a good user experience that points the user in the right direction. It is vital to help them quickly find the information they need and to effectively communicate with you. All of this will reinforce your brand. We focus on creating solutions that are visually striking, yet easy-to-use. We want your website to look good and use modern web design features that aid the visitor, not distract the visitor.

WordPress is the world’s most popular open-source content management system (CMS), and we use it as the foundation for nearly all of the websites we build. While there are many alternatives to WordPress, we feel that it’s the right solution for all of our clients. It’s fast, flexible, easy-to-extend and it fairly easy to use for most people. On top of that, the popularity of WordPress makes it a very cost-effective solution for all kinds of websites, from simple one-page landing pages to full-blown e-commerce solutions.

For many years, we built and maintained our own content management system. Open source solutions had limited features and off-the-shelf solutions were too expensive. Over time, WordPress has grown by leaps and bounds and we have replaced our CMS with WordPress. WordPress gives us the ability to create just about anything, including online stores and communities through its extensible architecture.

Artificial intelligence (AI) is poised to make a huge breakthrough in 2018. One of the key ways AI is being used is for customer service chatbots. Chatbots can talk to your customers, answer all kinds of questions and can even be used to send marketing campaigns. Chatbots also have the ability to learn on their own, depending on the service used to build it. A well-designed chatbot can help streamline and expand your customer service and can answer questions from an unlimited number of users — at the same time.

Social media is now relevant for a business of any kind and any size. From Twitter to Facebook to Instagram, social media provides your organization with the means to grow and engage an audience like never before.

Search Engine Optimization (SEO) changes all the time, but the tried and true aspect that never changes is the fact that content is king. We do professional SEO work that provides long-term benefits to your organization and your brand. We also keep up with the latest trends and sort through all of the buzzwords and fluff to figure out what really matters to our clients.

We use white-hat SEO methods so the work we do for you has long-lasting effects. We keep a close eye on the changes in search engine rankings and algorithms so that we stay ahead of the curve. When it comes to Search Engine Marketing (SEM), we can help you with pay-per-click campaigns and push your content out through social media channels.

We can help you make sure that your website is compliant with government requirements, including Section 508, the Americans with Disabilities Act and state laws.